DATA PRIVACY STATEMENT OF BÖRLIND GMBH

Your privacy matters to Börlind GmbH, Lindenstrasse 15, 75365 Calw, Germany (hereinafter referred to as “Börlind”). We therefore wish to provide you with detailed information about how your data is handled.



1. CAPTURE, PROCESSING AND USE OF PERSONAL DATA

1.1 Customers’ personal data is captured, saved, processed and transmitted only to the extent demanded by the business relationship and in accordance with statutory requirements.

1.2 You can visit our websites, such as boerlind.com, without specifying any personal details. We only save access data which is not of a personal nature, such as the name of your internet service provider, the browser software you use and the number of hits on the respective pages. This data is assessed exclusively with a view to enhancing our offering. It cannot be traced back to you.

1.3 We will only capture your personal data if you disclose it voluntarily when sending us a message or registering for our newsletter.

1.4 Should you subscribe to our newsletter, your email address will be used for our own advertising purposes until such time as you unsubscribe. You may unsubscribe at any time.

1.5 We do not pass on customers’ email addresses to third parties. We only pass on customer data to third parties insofar as this is necessary for the dispatch of product samples or advertising materials by post.



2. USE OF COOKIES

Börlind uses cookies on various pages to make its website attractive for visitors and to enable the use of specific functions. Cookies are small data sets sent by the web server to the computer of a website user. They cannot damage your computer and can be viewed in the “Temporary Internet Files” folder in Windows. Most of the cookies used by Börlind are deleted from the hard drive of your computer once the browser session has ended (“session cookies”). Other cookies remain on your computer and enable Börlind to recognize your computer next time you visit the website (“permanent cookies”). Börlind’s partner companies are not permitted to capture, process or use personal data via cookies on the Börlind website.

Use of Mouseflow for web analytics

We use the Mouseflow analytics service, a web analytics tool from Mouseflow ApS, Flaesketorvet 68, 1711 Copenhagen, Denmark, to improve the user-friendliness of and customer experience on our website. In addition to mouse clicks, the mouse and scroll movements of randomly selected users can be recorded. The information is not recorded in a personalized form and is therefore anonymous. You can opt out of the Mouseflow service here https://mouseflow.com/opt-out/. Mouseflow is used based on the consent you have granted. The legal basis is Art. 6, 1. (a) of the GDPR. You can withdraw your consent at any time in the cookie settings.

Use of Doofinder for web analytics

In order to give you faster search results, we use Doofinder S.L. on our website. Doofinder S.L. has its head office at 28037, Rufino González 23, in Madrid, Spain. The legal basis for this data processing is Art. 6, 1. (f) of the GDPR. The legitimate interest is the optimized presentation of our website. For this purpose, the browser you use must connect with the Doofinder servers. This informs Doofinder that our website was accessed via your IP address. Additional information about Doofinder site search can be found at https://www.doofinder.com/en/ and in the Doofinder privacy policy: https://www.doofinder.com/en/privacy-policy.



3. USE OF GOOGLE ANALYTICS

This website utilizes Google Analytics, a web analytics solution from Google Inc. (“Google”). Google Analytics deploys “cookies”: text files stored on your computer in order to analyze how you use the website. The information generated by the cookie is normally transmitted to and stored on a Google server in the U.S. If IP anonymization is activated on this website, your IP address will, however, be abbreviated by Google in advance within the member states of the European Union and other states which are signatories to the agreement on the European Economic Area. The full IP address will only be transmitted to and abbreviated on a Google server in the U.S. in exceptional cases. Google will use the information on behalf of the operator of this website to analyze how you use the website, compile reports on site activity, and provide other services to the website operator related to use of this website and the Internet. The IP address transmitted by your browser through Google Analytics will not be linked with any other data held by Google. You can prevent cookies being stored on your computer by selecting the appropriate setting in your browser software. However, we would like to point out that, if you do so, you may not be able to make full use of the functions offered on this website.

You can also prevent the data generated by the cookie regarding your use of the website (including your IP address) being transmitted to and processed by Google by downloading and installing the browser plug-in available under the following link: https://tools.google.com/dlpage/gaoptout?hl=en.



4. INFORMATION ON THE USE AND DELETION OF DATA

Customers have the right to receive information on any data stored in respect of their person. They are welcome to contact our data protection officer, Mr. Marc Weiß, with any queries. Customers are entitled to request that their data be corrected, blocked or deleted. This can be done by writing to Börlind GmbH, Lindenstrasse 15, 75365 Calw, Germany or by emailing us at datenschutz@boerlind.com.